News and Press
Latest Announcements and Updates

RainFocus Announces Registration and Call for Speakers for INSIGHT 2026
Annual flagship event to start in fall 2025, bringing together leaders from events, marketing, technology, and more
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Utah Business:The 87 Utah businesses on the Inc. 5000 list in 2025
This year, 87 companies from Utah have been distinguished on the Inc. 5000 list, illustrating the state’s dynamic business environment and its contribution to the national economy.
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RainFocus Named to the 2025 Inc. 5000 List of Fastest-Growing Private Companies
Ranking No. 2702, this marks RainFocus’ fifth time on the annual Inc. 5000 list
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TSNN: How to Integrate Eco-Friendly Event Practices Without Breaking Your Budget
Rodney Hart, VP of Events at RainFocus, shares how the events industry can reduce its carbon footprint through strategic partnerships, smarter technology choices, and responsible swag practices while maintaining business value and attendee experiences.
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Exhibition World: Success starts with seeing the full journey
Ashleigh Cook, CMO of RainFocus says there’s a marketing shift from campaign-based thinking towards journey-based measurement because success is no longer about isolated engagement spikes For years, marketing success was measured by the performance of individual campaigns.
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Event Industry News: RainFocus Launches New Adobe Integration Solution to Automate Event Lifecycles
RainFocus™, provider of the next-generation event marketing platform, today announced the RainFocus and Adobe Workfront Fusion integration. The solution seamlessly connects Adobe Workfront directly to RainFocus via Workfront Fusion.
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RainFocus Launches New Adobe Integration Solution to Automate Event Lifecycles
The new integration connects Adobe Workfront directly to RainFocus via Workfront Fusion, simplifying event setup
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Corporate Event News: Experts & Opinions: How Smarter Insights Lead to Exceptional Experiences
Ashleigh Cook, CMO at RainFocus, explains how leveraging deeper attendee engagement data beyond traditional metrics, while maintaining privacy compliance and integrating event insights into marketing tech stacks, leads to more personalized and exceptional event experiences.
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eMarketer: Maximizing B2B Marketing Event ROI 2025
B2B events are one of the most effective ways to engage buyers, build relationships, and drive pipeline. In fact, 60% of B2B marketers say in-person events are an effective lead generation tactic, according to a November 2024 Endeavor survey.
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Sheena Lakhani, Director, PR and Communications
sheena.lakhani@rainfocus.comLearn about how RainFocus powers flawless experiences throughout the entire event lifecycle.
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