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Best Practices

Best Practices

Event Tech Monsters and How RainFocus Defeats Them

30 Oct 2019 | Heather Pryor | 2 minutes

Twenty years ago the events industry was filled with several terrifying technology monsters. While many of those monsters have since been destroyed, there are a few that still haunt event technology specialists today. Here’s what you need to know to ward off these ghastly ghouls this Halloween…

Legacy Systems = Frankenstein’s Monster

If you’ve ever used a legacy system, you know exactly why they’re often compared to Frankenstein’s Monster. Rather than building a consistent, functional product from the ground up, companies with legacy systems go mad, MAD with acquisition fever! They buy other event marketing companies and bolt their product offerings together—with monstrous results.

RainFocus is built from the ground up as a unified events management platform. Instead of piecing together different solutions after acquiring companies that offer them, RainFocus builds them right into the platform. Our clean code and seamless experiences for admins and attendees alike are the opposite of big and scary. We offer the intelligent alternative to Frankenstein’s failed experiment.

“If I cannot inspire love, I will cause fear!” – Frankenstein

“If I can’t build the best solution for the job, I’ll just buy whatever I can and glue it to my system!” – Struggling software companies

Security Breaches = Ghosts Passing By

Just like a ghost passing by, security breaches are often undetectable and unforeseen until their unwanted presence is felt. Everyone in the tech industry fears them and hopes they’ll never have to encounter one. Well, there’s no need to call in the Ghostbusters© to take care of this ghostly problem, be prepared before the compromise happens by implementing security prevention techniques.

RainFocus maintains its ISO 27001 status by conducting annual internal, external and risk assessment audits. Beyond this, RainFocus abides by industry best practices and partners with clients to gain feedback on how to improve its current security practices. Integrating these security initiatives in your own company will lower the risk of a potential security breach before it’s too late.

Spreadsheets = Zombies of Event Tech

The best way to improve an event year over year is by collecting actionable data. However, data becomes overwhelming when it’s organized using dozens of spreadsheets.

Data spreadsheets are the zombies of event technology, they’re ever-multiplying and eating away at your valuable time. The RainFocus Report Builder stops the outbreak before it spreads by consolidating and displaying data in an easy-to-digest format.

Visualize your data in real-time on your comprehensive dashboard, compare results year over year or build your own unique report—with ease. By utilizing this tool, data stays relevant and is less likely to rot away and lose its worth over time.

Don’t attempt to fight these monsters alone, request a demo to discover how a partnership with RainFocus could save you.